Search engine optimization or SEO has become an extremely important part of business today. For attorneys, there are certain things that they need to understand when they are optimizing their websites. In this article, we are going to talk about SEO for attorneys, and how they can do better.
The first thing that you need to do is to look for the marketing restrictions that are set in your state. Every state is going to have different restrictions that attorneys have to follow.
An example of this would be the use of the following words in meta descriptions, “best lawyer”, or “highest-rated law firm”. These words are frowned upon in most states so it’s important to know which words you can use.
A blog is an important tool for SEO. Attorneys are losing out by not having a blog on their website. If you are trying to optimize a website try to create blog posts frequently. It’s also important that these blog posts utilize keywords that are important to attorneys in the google search.
Overall, it can be difficult to understand SEO for attorneys. If you follow these tips you can optimize your website to perform as well as it can.